Varsity Brands 401(k) plan

Varsity Brands, LLC, Farmers Branch, TX. EIN 22-2890400. Annual reports 2009–2025. Also filed as Varsity Brands, Inc.; Herff Jones, Inc.

Varsity Brands, LLC has one active retirement plan on file, the Varsity Brands, LLC 401(k) Profit Sharing Plan, with 6,592 participants and $481 million in assets in 2025. Fidelity has been its recordkeeper since 2024. No traditional pension plan appears in Varsity Brands's filings since 2009.

Active plans: 1
Participants: 6,592
Plan assets: $481 million
401(k) recordkeeper: Fidelity
Plans on file: 1
Industry: Arts and recreation

The plan

Varsity Brands, LLC 401(k) Profit Sharing Plan

401(k)Active

Active. The plan filed its annual report for the 2025 plan year.

Plan number: 002Employer EIN 22-2890400
Participants (2025): 6,592
Net assets (2025): $481 million
Recordkeeper: FidelityEarlier: Principal (2013–2023), Empower (2009–2012)
Plan administrator: Varsity Brands, LLC
14460 Varsity Brands Way
Farmers Branch, TX 75244
(334) 387-4140As filed for 2025
In effect since: January 1, 1993

Plans merged into this one: Herff Jones 401(k) Plan (2019); BSN Sports, LLC 401(k) Plan (2019).

Earlier sponsor: Herff Jones, Inc. (2014).

Earlier plan names: Varsity Brands, Inc. 401(k) Profit Sharing Plan.

Year by year, 2009 to 2025

Plan year	Participants	Net assets	Recordkeeper
2025	6,592	$481 million	Fidelity
2024	6,463	$406 million	Fidelity
2023	7,567	$393 million	Principal
2022	7,809	$354 million	Principal
2021	6,772	$410 million	Principal
2020	6,650	$382 million	Principal
2019	12,989	$361 million	Principal
2018	4,157	$91.0 million	Principal
2017	1,321	$97.3 million	Principal
2016	1,102	$63.0 million	Principal
2015	2,962	$55.2 million	Principal
2014	2,404	$31.2 million	Principal
2013	1,788	$28.0 million	Principal
2012	987	$22.5 million	Empower
2011	1,253	$19.8 million	Empower
2010	1,212	$19.6 million	Empower
2009	1,031	$16.9 million	Empower

If you had money in one of these plans

Call Fidelity (fidelity.com), which runs the Varsity Brands, LLC 401(k) Profit Sharing Plan. With your Social Security number and the plan name, it can tell you whether you still have a balance and, if not, where it went.
Or call the plan administrator listed on the plan below ((334) 387-4140). That number was filed for 2025; ask for the benefits or retirement plan office.
Still stuck? The Department of Labor's benefits advisers help for free: askebsa.dol.gov or 1-866-444-3272. Never pay anyone to find your own money.

What these numbers are

They come from the Form 5500 annual reports each plan files with the Department of Labor, as the plan filed them. A plan year is usually a calendar year.
Participants counts everyone in the plan at year end: current employees, former employees who still have a balance or a pension coming, and retirees or beneficiaries being paid.
The recordkeeper is the service provider whose Schedule C entry says it keeps the plan's records. Small plans do not file Schedule C, so some plans show none.
We cannot see anyone's account. Only the plan or its recordkeeper can tell you your balance.

Sources: U.S. Department of Labor, Form 5500 datasets and PBGC trusteed plans. How we read them.

The plan

Varsity Brands, LLC 401(k) Profit Sharing Plan

If you had money in one of these plans

What these numbers are

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